BOOK COVER RESEARCH

            

Book/novel front covers are pretty basic according to my research in terms of the cover having an image, the authors name and in some cases, the newspaper review rating. In terms of the typography, it has to fall in the norms of the genre and also reflect the content of your book and expose readers to your writing style. 

LOGO RESEARCH

A logo does not sell the company directly nor rarely does it describe a business. Logo’s derive their meaning from the quality of the thing it symbolises. Logos are there to give a brief meaning of the company, not to explain. My conducted research shows that typography, colours used and desired image helps give an indication on what your logo my symbolise.